Local woman helps folks choose the right franchise to buy

By Lauren Lowrey - bio | email 

Posted by Kate Oatis - email

TOLEDO (WTOL) - Times are tough, especially for those who've lost their jobs. Many are faced with the decision: Do I wait for another job or start a business myself?

With obvious concerns over losing their jobs, Amy Zyski and her husband, both of whom work in the automotive industry, decided to take matters in their own hands.

Five months later, they're set to open the doors of their Mr. Handyman business in May.

"Right now we're just trying to get our systems working -- the computers, the telephones," Zyski said.

They've got the van, they've got the decals. And in a few weeks they'll have tools to fill it up so it's business as usual.

The question is: How did they do it so fast?

With the help, frankly, of Tracy Rickman who helps people choose the right franchise to buy.

Rickman is a franchise consultant, and by asking pointed questions, she analyzed what the Zynskis wanted out of a business and then matched them with the franchise that might suit their needs.

"Rather than saying something like 'I like chicken so I'm gonna open a fast-food chicken restaurant,' we say 'What is it that you're trying to do with your business? How many hours do you want to work? Do you want to wear a shirt and tie, or do you want to wear a golf shirt with your logo?" Rickman explained.

The questions help Rickman build a business model that she matches to a franchise for a good fit.

And for the Zyskis, it was Mr. Handyman.

"The middle of May, we expect that when we turn those phones on, unlock the doors and have a technician sitting out in the van, we're ready to go," Zyski said.

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